Jil Sander opened her first Hamburg store in 1967 aged just 24, but it was with the advent of '90s minimalism that her pure, understated designs really came into their own. Sander launched her first collection in 1973. Early on she became known for designing refined, stylish work wear that was expertly tailored and typically made in luxurious fabrics. Her collections, with their neutral colour palette and focus on simplicity and wear-ability. Today the label continues to display the same androgynous, clean-lined aesthetic that made it famous.